Mercedes EQ - Immersive Autonomous Driving

Overview

Invented cinematic destination preview for autonomous EVs, showcased at CES 2016 with the Mercedes EQ line — design craft applied at the front edge of the electric vehicle transition.

Led collaboration with Daimler introducing immersive mapping use cases for electric vehicles and autonomous driving. Invented cinematic destination preview technology for large touch screens and autonomous vehicle environments, reimagining navigation for scenarios where driver attention is freed from active driving. Showcased at Las Vegas CES 2016 as part of Mercedes EQ electric vehicle line. Enhanced both companies' press coverage and reputation in EV space during critical early years of electric vehicle adoption. Technology anticipated future of in-vehicle entertainment and information delivery for Level 4/5 autonomous driving.